Gone are the days when "alindog" is a term synonymous to women. Let's face it, regardless of the gender, we all want to look good, feel good, smell good. Good grooming boost our morale and confidence. Not just it's a huge plus factor to finding our "forever," it is likewise play a key role to a successful career, to expand your network, to make your mark in society, and so on, and so forth.
In this fast-paced millennial time, good grooming is not just limited to washing our face, bathing, brushing our teeth, shaving and putting on deodorant. Men need more!
“Most Filipino men used to leave the decisions on what soap or shampoo to buy to their mothers, wives or girlfriends,” said Watsons Group Marketing Manager Karen Fabres. She also said, "But their involvement in the shopping mission is growing. They want to smell, feel and sample the products they use on their face and body. They’re becoming more engaged.”
That's why WATSONS, Asia’s leading health and personal care store, in their recent event entitled “BroBootcamp”, Watsons rolled out a crash course program showing the boys how to master personal care. From basic cleansing training, to showering, shaving and scent, all the way up to moisturizing, the guys got the lowdown on upping their grooming games.
That's why WATSONS, Asia’s leading health and personal care store, in their recent event entitled “BroBootcamp”, Watsons rolled out a crash course program showing the boys how to master personal care. From basic cleansing training, to showering, shaving and scent, all the way up to moisturizing, the guys got the lowdown on upping their grooming games.
The event was attended by TV host Robi Domingo, basketball star Kiefer Ravena, actor John James Uy, and Fashion Blogger David Guison - who shared their most-kept grooming secrets that made them successful in their chosen fields.
Cleansing
Robi Domingo shared: “Cleansing preps the whole grooming process. Shower once or twice a day and don’t forget to wash your face. Taking good care of your face and your body will lead to a good-smelling you, earns you a lot of pogi points during close encounters which, of course, is always a turn on.
“Millennials are expected to always succeed. So we have to look the part, and good grooming is one way to do it.”
Sharp and Clean
“Always look sharp and clean. A man should have a go-to trusty razor and shaving cream to achieve the manly art of shaving without hurting themselves. Remember to wash your face first with warm water for up to three minutes to remove dead skin and avoid cuts, use a shaving gel to prevent razor burns, and let your shaver do all the work for you, then rinse it all out with cold water before finishing off with a splash of moisturizing aftershave. It will make you feel great and smell even greater.” says Kiefer Ravena
Moisturizing
“Most men are guilty of taking for granted their skin. We tend to underestimate the power of a well-hydrated skin. Men need to moisturize because it can prevent the effects of damaging environmental influences and stress and to restore nutrients to the skin.” according to John James Uy.
Refreshing
“A lot of guys underestimate the importance of getting that scent in check. Start with the basic deodorant; then spray on a light fragrance or cologne to complete your look.
“Fragrances are a great, yet simple way to express yourself. Every guy has their unique personality and it’s great that Axe really helps them bring this out with their wide range of fragrances. Each one is unique, so you know that no matter what your personality is, there is a right fragrance for you.” says David Guison.
“Fragrances are a great, yet simple way to express yourself. Every guy has their unique personality and it’s great that Axe really helps them bring this out with their wide range of fragrances. Each one is unique, so you know that no matter what your personality is, there is a right fragrance for you.” says David Guison.
The most important thing that these men found out- grooming is a reflection of one’s character. Looking your best isn’t about vanity. It’s about taking full advantage of every edge you can. In a job interview, on a date, in pretty much every other daily battle you face- the guy who looks like he’s got it together has the upper hand.
Armed with manly knowledge and a swag bag full of grooming goods from Nivea Men, Gillette, Belo Men, Axe, Pond’s Men, Old Spice, Freshman, Adidas, Watsons Men Razor, Watsons Nose Pore Strips, and Press N’ Mix Hair Color, Watsons
Armed with manly knowledge and a swag bag full of grooming goods from Nivea Men, Gillette, Belo Men, Axe, Pond’s Men, Old Spice, Freshman, Adidas, Watsons Men Razor, Watsons Nose Pore Strips, and Press N’ Mix Hair Color, Watsons
Head on to the nearest WATSONS stores now, pick up some essentials from the Men’s Zone and see yourself climb up to the top!
Written by JENG
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